to put colour in to night time photographs,
Using
long exposure photography and a custom built lighting rig covered in
colored gels, Daniel
Mercadante looked for a way to add some warmth to the chilly blue hour
during the Northeast’s long winters,
he has
a slate of unique films under his belt, made in partnership with his wife
Katina, as The
Mercadantes, more
more recently, Daniel has been exploring the still image in a colorful series
called Rainbow Road, the Mercadantes were based in California for many years,
but moved to rural Connecticut,
Daniel comments the process of creating the images is surprisingly
simple: the roads are created by Daniel running around with the lighting rig, no other post-production manipulation occurs, other than basic color and
exposure balancing, the photographer explains, “after so many
years focused on the moving image, I’ve struggled with singularly caught
moments in still imagery—so I love how this project still requires images to be
captured over 15sec—1 minute, so in some way they require the same passages of
time that a shot in one of our short films might.”
in addition to their Connecticut Rainbow Roads (which Daniel
divulges may have a distant relation to the Mario Kart pathways of his youth), the Mercadantes have taken this colorful project to Guatemala, where local kids
chose the photo shoot locations, although I have to admit,
I prefer the big outdoors rather than the urban settings, Daniel reports that they hope to continue traveling with their low-tech, high-color Roads, You can see more from the Mercadantes on Instagram and Vimeo, what a neat way to liven up a night time photograph.
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