$100,000 totally free, really!
enhanced water company Vitaminwater recently launched a
contest challenging entrants to give up their smartphones and tablets for a
whole year, but the Coca
Cola-owned company is ready to make it worth your while by putting up a
$100,000 prize, Vitaminwater’s #nophoneforayear challenge requires
entrants to go a full 365 days without using a smartphone, the selected person will have to sign a contract
committing to no smartphone usage for the duration of the contest, and if they
are found to have adhered to the strict rule for the duration of the contract,
they will be rewarded with $100,000, sounds easy enough, but first you have to
convince the company that you’re the right person for the job,
to enter this unusual contest, you first have to a photo
to Twitter or Instagram telling Vitamin Water why you need a break from your
smartphone, and use the hashtags #nophoneforayear and #contest, submitted entries will be judged based on creativity, brand relevance, humor
and quality, You have until January 8 to enter the contest, and the company
will announce the selected participant on January 22, it’s worth pointing out that the selected person
will not be required to go completely phone-free. In fact, Vitaminwater will
provide them with a “1996 era mobile phone” complete with a monthly plan for
voice communication only,Vitaminwater has confirmed that the contest is
not some cruel prank, and brand manager Natalia Suarez told CNBC that
it was simply an ingenious way to challenge people to do something interesting
with their time, “We don’t think there’s anything more boring
than mindlessly scrolling through your phone, and this is an opportunity to
take that stance against routine and give someone $100,000 to do something
uniquely awesome with their time,” Suarez said,
You’re probably wondering
how Vitaminwater plans on checking if the selected person actually respected
their end of the deal. The complete list of rules has not yet been released,
but the company did mention that the chosen participant will have to take a lie
detector test before being awarded the $100,000 prize,
oh, and if you’re looking at your handheld wondering if it
qualifies as a smartphone, Vitaminwater provides a simple way to check: “if
texting is a pleasant experience or you can get on the internet, it’s probably
a smartphone” my telephone above, .99 pence for the telephone and £20 a month
for unlimited calls and texts messages, so I think I qualify on the telephone
then!
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