'yarn-bombing' before on our blog,
but that was in Downtown San
Mateo in California, but
now yarn-bombing has hit London, Austin-based artist and 'urban knitter' Magda Sayeg knitted a gigantic sweater for one of London's iconic public buses, a
classic red Routemaster, in a variety of patterns,
Sayeg lugged 20 suitcases of
yarn to London for the project, part of 7up’s ‘Feels Good to be You’ campaign
aiming to refresh the brand as ‘naturally unique and individual,’ the artist is known for covering all sorts of urban surfaces
in soft knits, from public benches and fountains to an entire town
square in Santiago, Chile, so
to all Londoners keep a look out for a picture opportunity and you never know
they might be giving away free samples!
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