Thursday 1 April 2021

When I Read About 'Blood Shoes', With Allegedly The Nike Logo,

I was rather surprised,


that the company would sell shoes that not only had religious references, ‘LUKE 10:18’ (Bible verse reference) printed on the side of the shoe, as well as the shoe’s number in the collection, the series is 666 shoes, but also each shoe contains human blood! Streetwear company MSCHF recently teamed up with rapper Lil Nas Z to create 666 pairs of “Satan Shoes”, customized Nike Air Max 97s, the $1,018 Satan Shoes were offered on Monday and 665 of the 666 pairs sold out in under a minute. That last pairs is still up for grabs as the prize of a lottery on the MSCHF official site, with the winner due to be announced on Thursday, apparently MSCHF bought the Nike Air Max 97 sneakers online and proceeded to customize them by adding the satanic symbols, so it is not Nike that is selling them,

the good news is that speaking about the human blood allegedly used in the making of the Satan Shoes, Greenberg said that that he and other members of the MSCHF team had donated blood for the project, but declined to explain exactly how the blood was used. He did clarify that “there’s so little in [each shoe]” that it doesn’t pose much of a health risk to anyone, well that is a relief!

however it appears that Nike have taken a dime view of this, not long after the unveiling of the unusual sneakers, Nike announced that it filed a filed a trademark infringement and dilution complaint against MSCHF related to the Satan Shoes, “We don’t have any further details to share on pending legal matters. However, we can tell you we do not have a relationship with Lil Nas X or MSCHF. The Satan Shoes were produced without Nike’s approval or authorization, and Nike is in no way connected with this project,” Nike said in a statement, Daniel Greenberg, MSCHF’s head of commerce, told VICE in an email that the company hadn’t yet been contacted by Nike, but confirmed that “we know from the media that they aren’t fans”, adding that they were expecting backlash, this is I think a tricky thing, once the shoes were bought, if they were not sold as Nike shoes, is that an infringement of Nikes copyright? time and the lawyers will tell!


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