Friday 18 October 2019

What A Neat Sign,

if you have time to read it,


 as part of last month’s annual Life is Beautiful festival in sunny Las Vegas, anonymous artist DAKU channeled natural light to activate his literary installation,

 placed on the facade of a building that used to house a bookstore, jutting letters cast shadows to form a slightly altered quote by Henry van Dyke

the original reads, “Time is too slow for those who wait, too swift for those who fear, too long for those who grieve, too short for those who rejoice, but for those who love, time is eternity.” but here is the thing, you actually read the shadows of the letters,

 as the sun shifts throughout the day and casts its shifting shadows, the message appears and disappears, with the physical white letters blending into the building. DAKU, who is based in India and travels widely for his work, specializes in these time- and light-activated installations, which he refers to, collectively, as “Time Changes Everything.”


all art programming at Life is Beautiful is curated by global creative house JustKids, who’ve partnered with the festival from its inception seven years ago. Watch a time lapse of the Las Vegas installation below, and keep up with DAKU’s worldwide travels and installations on Instagram, photographs Justkids, what a neat way of having an always changing sign.


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