Sunday 26 July 2015

Not That I Am In To Sport,

but since it has been announced this is the first image,


of the Tokyo Olympics logo I have come across, the committee unveiled the official Tokyo 2020 emblems for the Olympic and Paralympic Games. the emblems were designed by Kenjiro Sano, a graphic designer, Sano was chosen from an open call for submissions in which a total of 104 designers (4 of which were from overseas) who all submitted proposals,


the emblems are characterised by modern, abstract representations of the letter T, the symbolic letter stands for Team, 'when the world comes together for Tokyo 2020, we will experience the joy of uniting as one team, 'it also stands for tomorrow, for a better world and a brighter future', and of course it also is the first letter of the host city, Tokyo,


the selection committee was headed by graphic designer Kazumasa Nagai, who noted that the previous Tokyo Olympics in 1964 were represented by a simple yet powerful emblem designed by Yusaku Kamekura (above), a large round sun at the top dominated the composition, beneath it were the five-ringed symbol of the Olympic Games with simply 'TOKYO 1964' below it, however, its sculptural quality was impactful (is that a word?) and meaningful and Nagai believes that Sano’s 2020 design will have the same effect on Japan and the rest of the world.


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