How Do You Attract More Tourist To Visit Your Village?

ban photography of course!

this Swiss village is beautiful, so beautiful you’ll have to see it for yourself, the Swiss village of Bergün/Bravuogn made the drastic decision to no longer allow tourists to take photos of the picturesque town, why? locals believe their home is so stunningly beautiful, people who see pictures of it on social media will be miserable because they are not there to experience it, “It is scientifically proven that beautiful holiday photos on social media make the viewer unhappy because they cannot be there themselves,” said the village tourist office in a statement, the village will be implementing a €5 (about US$5.62) fine for anyone caught trying to take photographs, the village’s mayor, Peter Nicolay, added in the statement, “we cordially invite you to visit Bergün to experience it for yourself.” according to The Local, the new law is mostly a marketing ploy, “The idea is that everyone talks about Bergün,” the village’s director of tourism Marc-Andrea Barandun said. “So it’s a combination of both – we made the law and also there’s some marketing [aim] behind it.” 

so there you have it, to get more tourist ban photography, it seems to have worked I guess, until now I had never heard of Bergün/Bravuogn, but as I will be treated like criminal if I take a photograph I will avoid the place like the plague! but wait a second, it is a money making ploy, the ban has been put in place to make you buy a photography licence, what a neat way to get every last penny from the tourists.