in the future?
this series
of box-like units form a small mountain in a hip Tokyo neighborhood,
this
is Kashiyama Daikanyama, a new, multi-purpose commercial complex from Japanese
clothing retailer Onward,
in
addition to selling actual clothing, the 6-story structure also includes a
café, art gallery, restaurant, bar and lounge space,
and
is part of a larger trend in which brands bring multiple retail experiences
under a single roof, although now a global brand, Onward’s humble beginnings
date back to 1927 when Junzo Kashiyama founded Kashiyama Trading,
in the building there is a café
on the basement floor connects to the ground level where a gallery and lounge
area can be used for events and exhibitions,
the
location of the café on the basement floor allows a higher viewing point from
street level and for passersby to get a sense of the ambiance inside,
the second
floor shop dedicated to fashion and interior accessories,
the
third floor shop,
the
fourth floor restaurant,
the
5th floor bar,
this
one has got my vote, I could happily relax in here whilst Diana goes window shopping day,
and night! will this be the new way to go shopping or will the shopping malls continue to draw us in? Nendo, was the design mastermind behind the
project, “The
interior of the complex was designed to emphasize the structure’s external
characteristics and the overall concept of the project,” says Nendo, “This was
done with the mix of materials and subtle transitions of colors and textures to
separate or relate between different utility areas in the overlapping sections
of the boxes.” if you’re
in the area and would like to visit Kashiyama Daikanyama, it officially opened to the public yesterday, April 2, 2019.
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