Friday 31 December 2021

Do Not Mess With Fish 272,

and you thought fish were fun!


well these ones definitely are, and a bit of a business lifesaver,

meet an unlikely marshmallow, the fishmallow, it has proven to be a surprise hit product,

Yachiyodo is a 110-year old snack-maker based in Osaka, Japan, and for the past 80 years they’ve made just one thing: marshmallows, but like many businesses times have been hard, the campfire-friendly confections are still considered 2nd or even 3rd tier snacks, but an unlikely marshmallow–the fishmallow–has proven to be a surprise hit product,

Fishmallows are simply fish-shaped marshmallows, and their popularity can largely be attributed to a resurgence in outdoor barbecues and camping activities in Japan where fish are a common grill item, so the fishmallows, which are made specifically in a way that gives them that beautiful charred look, fishmallows are sold in packs of 4 and retail for 880 yen, at today's rate £5.70 or $7.66, I hate to say it, I guess it must be me, I really do not like marshmallows, but then I am in the minority!


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